Alphabet (Google) has beaten back challenges claiming that “google” is a generic term for searching in an internet search engine. More recently, Lego took the comedian and talk show host Seth Meyers to task for referring to “Legos” on-air, which led to a flurry of social media commentary expressing strong opinions. Has brand awareness gone far enough that trademark owners no longer need to be concerned that their brands will suffer the fate of ESCALATOR, LAUNDROMAT, and TRAMPOLINE? This audio CLE will consider whether using a trademark as an adjective and conducting awareness campaigns like “Not Even Xerox Can Xerox” and Velcro’s classic 2017 “Don’t Say Velcro” video are still necessary to keep trademarks from becoming generic. We will also take a look at the Booking.com case and consider whether this has lowered the bar for ordinary terms as trademarks.
Effective representation depends on trust, communication, and responsiveness, yet these can break do...
This program provides immigration attorneys with a structured and strategic approach to developing e...
The Federal Tort Claims Act is the way that the federal government is sued for negligence. There are...
This program provides attorneys with a foundational understanding of the name, image, and likeness (...
In “Choosing the Right Business Entity,” I will walk through the issues that matter most...
This program provides a comprehensive framework for integrating Borderline Personality Disorder (BPD...
The Fair Debt Collection Practices Act (FDCPA) remains one of the most important consumer protection...
Prior to the Supreme Court’s 2023 affirmative action decision, some predicted that this ruling...
This program, conducted by a seasoned litigation and trial lawyer, will emphasize what litigators ca...
Explore the transformative potential of generative AI in modern litigation. “Generative AI for...