Would you like to increase your client base but don’t know where to begin? Do you want to actively market your practice but have a restricted budget? If so, you won’t want to miss Cynthia Sharp’s energetic and informative presentation. Attendees will be provided with tools and motivation to create and implement an individual ETHICAL marketing plan for the remainder of the year as well as the following year. The material will be geared to all levels with the core message that persistent and consistent communication of message will lead to revenue generation.
The session will include a national survey of case law and opinions in the attorney advertising arena, including social media. Sharp will analyze the following MRPCs and offer specific guidance on how to avoid violating these rules:
• MRPC 7.1 - Communications Concerning a Lawyer’s Services
• MRPC 7.2 - Communications Concerning a Lawyer's Services: Specific Rules
• MRPC 7.3 - Solicitation of Clients
Content rich and action oriented, Cindy will discuss:
• Developing the mindset of a fee generator
• Creating & evolving a strong personal professional brand
• Elements of elevator speeches & positioning statements
• Tips on influencing a prospect to become a client
Modern mediation increasingly brings together parties, counsel, and neutrals across a broad range of...
Lawyers lose hundreds of billable and operational hours every year to poorly managed meetings. Unfoc...
"Artificial Intelligence and the Practice of Law" (updated through 2026), is a 50-slide primer desig...
Thinking Like a Lawyer, Prompting Like a Pro: Prompting Ethically, Securely, and Safely explores how...
In 1968, English rock band The Zombies released their psychedelic counterculture anthem, “Time...
Decentralized Autonomous Organizations (DAOs) and other digital-native structures have moved from ni...
This program provides a practical roadmap to mastering every stage of the discovery process in civil...
Objections are among the most powerful — and most misunderstood — tools in a trial lawye...
Every trial lawyer has experienced it: the inner critic before opening statements, the surge of ange...
Most legal professionals are operating in survival mode whether they realize it or not. Not crisis-l...