Best Communications for an Ethical Practice

21 Sep , 2022

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As busy as you are managing your practice, you need to make time to promote your services. Learn best practices to get in front of your prospective clients, keep in touch with past clients and remain top of mind with your referral sources, while staying within the ethical boundaries of the Rules of Professional Conduct:

ABA 7.1 Communications Concerning a Lawyer’s Services

ABA 7.2 (c) Communications Concerning a Lawyer’s Services: Specific Rules

ABA 1.6 Confidentiality of Information

ABA 3.6 Trial Publicity

New York RPC 1.0 Terminology

New York RPC 7.1 Advertising

Learning Objectives:

How to introduce yourself to reporters so you will be the one they call for quotes in a news article

How to write an effective press release

How to write a newsletter

How to write an informative FREE tip sheet

Ethical issue spotting

 

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