As busy as you are managing your practice, you need to make time to promote your services. Learn best practices to get in front of your prospective clients, keep in touch with past clients and remain top of mind with your referral sources, while staying within the ethical boundaries of the Rules of Professional Conduct:
• ABA 7.1 Communications Concerning a Lawyer’s Services
• ABA 7.2 (c) Communications Concerning a Lawyer’s Services: Specific Rules
• ABA 1.6 Confidentiality of Information
• ABA 3.6 Trial Publicity
• New York RPC 1.0 Terminology
• New York RPC 7.1 Advertising
Learning Objectives:
• How to introduce yourself to reporters so you will be the one they call for quotes in a news article
• How to write an effective press release
• How to write a newsletter
• How to write an informative FREE tip sheet
• Ethical issue spotting
This course on trade secrets litigation provides real-world best practices through all key stages of...
The Aftermath of Scams and Cybercrime: A Practical Guide to Response and Recovery examines the immed...
Every trial lawyer has experienced it: the inner critic before opening statements, the surge of ange...
The Twelfth Juror: Lessons on Jury Selection from a Trial Lawyer’s Novel and a Trial Consultan...
This program provides a practical roadmap to mastering every stage of the discovery process in civil...
Modern mediation increasingly brings together parties, counsel, and neutrals across a broad range of...
Lawyers lose hundreds of billable and operational hours every year to poorly managed meetings. Unfoc...
"Artificial Intelligence and the Practice of Law" (updated through 2026), is a 50-slide primer desig...
Abrasive or burned out? Overworked or uncivil? Zealous advocate or bully? The legal profession is c...
This course examines the latest legal and compliance developments in the artificial intelligence (AI...