As busy as you are managing your practice, you need to make time to promote your services. Learn best practices to get in front of your prospective clients, keep in touch with past clients and remain top of mind with your referral sources, while staying within the ethical boundaries of the Rules of Professional Conduct:
• ABA 7.1 Communications Concerning a Lawyer’s Services
• ABA 7.2 (c) Communications Concerning a Lawyer’s Services: Specific Rules
• ABA 1.6 Confidentiality of Information
• ABA 3.6 Trial Publicity
• New York RPC 1.0 Terminology
• New York RPC 7.1 Advertising
Learning Objectives:
• How to introduce yourself to reporters so you will be the one they call for quotes in a news article
• How to write an effective press release
• How to write a newsletter
• How to write an informative FREE tip sheet
• Ethical issue spotting
This program provides a detailed examination of the Black Market Peso Exchange (BMPE), one of the mo...
Explore the transformative potential of generative AI in modern litigation. “Generative AI for...
This presentation explores courtroom staging—how movement, spatial awareness, posture, and pre...
Many lawyers may not fully understand the Bar rules and ethical considerations regarding client repr...
This dynamic and compelling presentation explores how chronic stress, sleep deprivation, and substan...
In high-stakes, high-pressure environments like the legal field, even the most accomplished professi...
This CLE program covers the most recent changes affecting IRS information reporting, with emphasis o...
The “Chaptering Your Cross” program explains how dividing a cross?examination into clear...
Large World Models (LWMs)— the next generation of AI systems capable of generating...
This presentation teaches attorneys how to deliver memorized text—especially openings and clos...