Sharing Economy companies have unleashed new technologies to reduce barriers to economic participation, giving millions of would-be entrepreneurs the tools to share their time, vehicles, homes and other assets to help cover expenses. Many of these tools also give sharing economy companies access to sensitive personal data regarding their users, including GPS coordinates, driving records, criminal history information and more. However, because these industries tend to be highly regulated, many companies are required by regulation to collect and store this data beyond the period dictated by business necessity. Join Daniel Rockey, Bryan Cave LLP, as he discusses some of the key privacy issues facing sharing economy companies and strategies to reduce the legal risks inherent in collecting and storing sensitive personal data.