Exciting new series on “Voice, Body and Movement for Lawyers – How to connect with the jury and find Justice Through Dramatic Technique!”
Click here to find out moreJeffrey Edelstein, a partner at Manatt, Phelps & Phillips, LLP, discusses legal risks presented by social media marketing campaigns. Topics covered: • the current regulatory climate, including the application of the revised Federal Trade Commission's endorsement guides to social media campaigns, and the key changes to the FTC guides; • recent FTC actions and NAD cases concerning social media; • the false advertising risks, including liability for product claims; • the legal issues presented by bloggers; • user-generated content promotions; • copyright, trademark, defamation, and privacy issues; and • developing a social media policy and best practices.
