It is increasingly necessary for businesses to understand the value of patents, including those in their own portfolios and those being asserted against them. This program is designed to teach business decision makers the fundamental principles they need to know about patent damages and valuation. The program will cover how those principles can factor into a wide variety of business decisions, such as corporate acquisitions and mergers, IP licensing and acquisitions, legal budgeting, and navigation of litigation inflection points. Moreover, the program will discuss the importance of developing and executing a strong damages-related strategy in any patent dispute.