The Supreme Court's decisions in Himark and Octane alter significantly the standard for determining whether a patent case is "exceptional" for the purpose of shifting fees. These decisions, along with other enactments on the regulatory, judicial and, possibly, legislative fronts (including Rule 11 of the Federal Rules of Civil Procedure; Rules 1.6-9 of the Rules of Professional Conduct; and various provisions of the USPTO Rules of Professional Conduct), highlight the ethical obligations with which IP practitioners must comply. Anthony LoCicero of Amster Rothstein Ebenstein discusses these developments and their impacts on attorney ethical considerations. NOTE: This course has been approved for Minimum Continuing Legal Education credit by the State Bar of Texas Committee on MCLE in the amount of 1.0 credit hours, of which 1 credit hours will apply to legal ethics/professional responsibility credit.